Power Skills for Product Professionals Product leadership skills to develop your products, team, and career
- Influential Stakeholder Engagement: Enhance your ability to grow influence and secure stakeholder buy-in, crucial for advancing products to successful completion.
- Elevated Product Leadership: Strengthen your product leadership skills and enhance your communication techniques, empowering you to lead high-performing teams with confidence.
- Resilient Change Leadership: Learn to navigate and lead through change with resilience, a key trait for any successful product professional.
What you’ll learn in Power Skills For Product Professionals
Lead with Purpose
- Uncover your personal leadership style and learn the nuances of leading without formal authority.
- Build trust with product teams and rethink old strategies to lead high-performing teams to product success.
Expand Influence and Align Your Team
- Fine-tune your persuasion techniques to persuade superiors and expand your influence among your network.
- Lead in ambiguous situations by advocating for yourself and your team.
Master Meaningful Communication
- Refine your strategic messaging skills to gain buy-in from executives and colleagues.
- Practice resilience by receiving feedback and constructive criticism.
Take Charge of Professional Development
- Shift your perspective to see yourself as others do and think differently in a world of change.
- Focus your professional purpose and build a brand that resonates.
Ready To Start?
What is Product Leadership?
Product leadership is an essential component of product development because strong leaders can more effectively guide teams and launch products. Product leadership skills such as cross-functional leadership abilities, strong communication, emotional intelligence, and persuasion are critical for all current or aspiring product leaders. Those with this powerful combination of skills are more effective and empathetic leaders.
It’s important to remember that product leadership is about more than guiding a team to deliver products on time and under budget. True leadership involves building psychological safety within teams, creating buy-in from colleagues and executives with effective communication, and graciously accepting feedback. The best product leaders also clarify their professional purpose and strategically build their brand.
Why Product Leadership Skills Matter
Developing product leadership skills is essential for any product professional who wants to advance in their career. Practicing these skills can make you a better colleague and product leader.
Establish Vision and Direction: Product leaders set the vision for a product and direct the product team to achieve that vision.
Innovation: Leaders create supportive environments for teams to think outside the box and develop unique solutions for their customers.
Alignment and Decision Making: Product leaders can work across teams to establish buy-in for products and features. This ensures that all parts of the organization are aligned and working toward the same goal.
Adaptability and Resilience: Clear communication and receptiveness to feedback help product leaders stay resilient in the face of challenges, pivot strategies, and deliver successful products.
Career Advancement: Establishing a strong brand as a reliable and knowledgeable product leader can expand your network and develop your professional influence.
Who Benefits from Product Leadership Training?
Product Managers
Responsible for guiding the success of a product and leading the cross-functional team.Directors of Product
Responsible for overseeing product strategy, development, and execution, ensuring alignment with business goals and customer needs.Project Managers
Overseeing project execution, aligning it with strategic roadmaps.Chiefs Product Officers
Lead and shape the entire product vision, strategy, and roadmap of an organization, integrating product goals with overall business objectives.Product Owners
In Agile teams, responsible for setting the product vision and managing the product backlog.
Don’t see your title listed above? That’s okay! You’ll learn skills that can help any product professional, regardless of your title.
About the Instructor
Art Petty in an executive and emerging leader coach; management and strategy consultant; and long-time software and technology industry senior executive.
Art began his career as a product specialist trainee and rose through the ranks to lead marketing, sales and strategy in multiple organizations to positions of market leadership.
He serves corporate clients for strategy and management team development in a variety of industries including software, manufacturing, finance, not-for-profit, professional services and retail. Additionally, Art has developed and regularly delivers coaching and training programs for emerging and senior leaders on topics like strategy, navigating disruptive change, succeeding with challenging communications and developing as a decision maker. His clients range from CEOS to high-potential professionals looking to develop as senior contributors and grow as executives.
In addition to consulting, coaching and training, Art is a graduate management educator at DePaul University’s Kellstadt Graduate School of Business.
Art writes the popular Management Excellence blog and Leadership Caffeine articles. He is the author of several books including:
Practical Lessons in Leadership with Rich Petro
Leadership Caffeine—Ideas to Energize Your Professional Development
Art Petty Art began his career as a product specialist trainee and rose through the ranks to lead marketing, sales and strategy in multiple organizations to positions of market leadership.
He serves corporate clients for strategy and management team development in a variety of industries including software, manufacturing, finance, not-for-profit, professional services and retail. Additionally, Art has developed and regularly delivers coaching and training programs for emerging and senior leaders on topics like strategy, navigating disruptive change, succeeding with challenging communications and developing as a decision maker. His clients range from CEOS to high-potential professionals looking to develop as senior contributors and grow as executives.
In addition to consulting, coaching and training, Art is a graduate management educator at DePaul University’s Kellstadt Graduate School of Business.
Art writes the popular Management Excellence blog and Leadership Caffeine articles. He is the author of several books including:
Practical Lessons in Leadership with Rich Petro
Leadership Caffeine—Ideas to Energize Your Professional Development
