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Navigating Complex Product Solutions Within Enterprise Business

Join us for an insightful product chat featuring B2B Product Innovation Advisor, Daniel Elizalde. Discover strategies for tackling complex product challenges within enterprise environments and learn how effective innovation and experimentation can mitigate the risk of developing the wrong product.

In this conversation, Daniel will share:

  • The critical aspects of launching new and often complex B2B products
  • lEffective strategies for gaining stakeholder support throughout the innovation journey
  • The importance of selecting the right target market for successful innovation
  • How to differentiate between Champions and Users
  • Methods for using experiments to minimize the risk of developing unsuitable products

Author

  • Pragmatic Editorial Team

    The Pragmatic Editorial Team comprises a diverse team of writers, researchers, and subject matter experts. We are trained to share Pragmatic Institute’s insights and useful information to guide product, data, and design professionals on their career development journeys. Pragmatic Institute is the global leader in Product, Data, and Design training and certification programs for working professionals. Since 1993, we’ve issued over 250,000 product management and product marketing certifications to professionals at companies around the globe. For questions or inquiries, please contact [email protected].

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