GET 20% OFF in-person training when you use code INPERSON20. Offer ends 12/31. See available dates.

Alumni Community Login Student Portal Login Share with Credly!
Enroll Now
Resources > Webinars

Mapping the Sales Trail


Webinar Slides Download the Slides

A picture really is worth a thousand words, and this webinar will teach you a sales-mapping process that will visually show you what you need to do to shorten your sales cycle and improve your results. You will also learn to use location intelligence to find the right customers to grow on–whether your sales are B2B or B2C–for the big payoff.

Other topics include:

  • The importance of determining who your target customers are, whether they’re the most lucrative, the most accessible or a combination
  • How to isolate demographics and psychographics to determine what you’re looking for and where to find them
  • How to sell to a person, and not a company–even when your company is B2B
  • How to spend the limited time and resources you have effectively

Join Jan Triplett, CEO of Business Success Center, for this lively discussion on decision-making and prioritizing through the sales trail.

Author

  • Pragmatic Editorial Team

    The Pragmatic Editorial Team comprises a diverse team of writers, researchers, and subject matter experts. We are trained to share Pragmatic Institute’s insights and useful information to guide product, data, and design professionals on their career development journeys. Pragmatic Institute is the global leader in Product, Data, and Design training and certification programs for working professionals. Since 1993, we’ve issued over 250,000 product management and product marketing certifications to professionals at companies around the globe. For questions or inquiries, please contact [email protected].

    View all posts

Most Recent

Pragmatic Institute Product Chats: Working with AI
Webinar

Working with AI to Break Down Silos and Build Better Products

Most teams are still using AI as a personal assistant – a tool to speed up tasks rather than a partner that transforms how people work together. But the real opportunity lies in AI teaming:...
Read More
Pragmatic Institute Webinar: Building Out ProductOps for Growing Companies with Michael Evangelista, ProductOps Leader
Webinar

Building Out ProductOps for Growing Companies with Michael Evangelista, ProductOps Leader

When teams grow fast or merge, alignment can fall apart. Product Operations helps bring order, consistency, and focus back to the product organization. In this session, Michael Evangelista, Product Operations Executive Leader, joins Pragmatic Institute’s...
Read More
Pragmatic Institute Webinar: Turning AI into Impact: Real Strategies for Product Teams
Webinar

Turning AI Into Impact: Real Strategies For Product Teams

95% of AI pilots fail, not because the tools don’t work, but because product teams struggle to apply them effectively. Despite growing interest in generative AI, few organizations see meaningful results. To move beyond experiments...
Read More

OTHER WebinarS

Pragmatic Institute Product Chats: Working with AI
Webinar

Working with AI to Break Down Silos and Build Better Products

Most teams are still using AI as a personal assistant – a tool to speed up tasks rather than a partner that transforms how people work together. But the real opportunity lies in AI teaming:...
Read More
Pragmatic Institute Webinar: Building Out ProductOps for Growing Companies with Michael Evangelista, ProductOps Leader
Webinar

Building Out ProductOps for Growing Companies with Michael Evangelista, ProductOps Leader

When teams grow fast or merge, alignment can fall apart. Product Operations helps bring order, consistency, and focus back to the product organization. In this session, Michael Evangelista, Product Operations Executive Leader, joins Pragmatic Institute’s...
Read More
View More

Sign up to stay up to date on the latest industry best practices.

Sign up to received invites to upcoming webinars, updates on our recent podcast episodes and the latest on industry best practices.

Subscribe