Resources

The job market for product managers and product marketing managers has changed. There are fewer roles, more competition, and hiring managers increasingly value candidates who know how to leverage AI in their work. The traditional...

Bruce McCarthy knows roadmaps are essential to product strategy – but they’re also one of the most challenging aspects of product management. You can have the best strategy and the greatest roadmap ever, but without...

Most leadership advice assumes the same thing: that leadership begins once you have the right role, authority, or title. In practice, that assumption quietly holds people back. Leadership doesn’t show up as a single trait...

Most product teams agree that prioritization should be driven by strategy and market evidence. Yet insights from our recent State of the Industry Report reveal a different reality: prioritization often turns into negotiation, shaped by...

2026 is shaping up to be another challenging year for SaaS product teams. With continued downsizing, tighter budgets, and increasingly sophisticated buyers leveraging AI to stay ahead of traditional messaging, the pressure to demonstrate measurable...

Your business expects some kind of return on the investment it has made in your product team. If you can’t speak to that return, you’re in trouble. In this candid and insight-packed webinar, Impact-First Product...