How do you use your product to more effectively reach the end user? Do free trials really work? On this episode of Pragmatic Live, Kyle Poyar, VP of market strategy for OpenView, joins Rebecca Kalogeris, VP of marketing for Pragmatic Institute to answer these questions as well as sharing his 4 steps to effectively implement a product lead growth strategy.
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Shaping Winning Marketing Strategies Using Customer Insights with Zach Golden & Steve Stano
In this episode of Product Chats, Zach Golden, Director at Anova Consulting Group, and Steve Stano, Executive Director of Marketing at one of Wall Street’s leading investment banks, join host Rebecca Kalogeris to discuss how...
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Shaping Winning Marketing Strategies Using Customer Insights with Zach Golden & Steve Stano
In this episode of Product Chats, Zach Golden, Director at Anova Consulting Group, and Steve Stano, Executive Director of Marketing at one of Wall Street’s leading investment banks, join host Rebecca Kalogeris to discuss how...
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