In this episode of Product Chats, Bruce McCarthy, author and expert in product management, joins host Rebecca Kalogeris to discuss the critical role of stakeholder management in product development. Bruce draws from his latest book Aligned: Stakeholder Management for Product Leaders to share strategies for building trust, fostering collaboration, and aligning teams around shared goals.
Key Takeaways:
- The Role of Sharp Skills: Learn how soft skills like empathy, communication, and collaboration are essential for managing stakeholder relationships.
- Co-Creating Strategies: Hear why involving stakeholders in strategy and roadmap development ensures ownership and alignment.
- Navigating Challenging People: Gain techniques for managing difficult stakeholders and building trust, even in remote work environments.
Guest Bio:
Bruce McCarthy is a leading voice in product management and stakeholder engagement. Known for his influential books, engaging workshops, and practical frameworks, Bruce helps product managers build better relationships and drive successful outcomes. His latest book focuses on stakeholder management, providing actionable tools and insights for product professionals at all levels.
ABOUT PRAGMATIC INSTITUTE:
Since 1993, Pragmatic Institute has provided training and professional development for product, design, and data professionals. Our comprehensive methods and Pragmatic Framework equip professionals with the skills to accelerate innovation, increase customer satisfaction, and bolster revenue. We offer online, in-person, and on-demand courses taught by industry experts with decades of experience.
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