Harnessing AI for Enhanced Senior Engagement with Isaac Lien of GrandPad

Pragmatic Live with Isaac Lien

In this encore episode of the Pragmatic Product Chats series, AI and product technology expert Isaac Lien joins host Rebecca Kalogeris to share insights on leveraging generative AI to create user-friendly products for older adults.

  1. User Feedback Is King: User feedback is crucial in GrandPad’s product development. A dedicated group of users advises on features, ensuring the product evolves to meet customer needs.
  2. Market Solutions, Not Features: GrandPad’s marketing focuses on the benefits of their AI-powered features, aligning with Simon Sinek’s “Start with Why” approach.
  3. Know Your Audience Intimately: Understanding the target audience is essential. GrandPad caters specifically to older adults, designing user-friendly products to address their unique challenges with technology.

ABOUT OUR GUEST:
Isaac Lien, Co-Founder and Chief Artificial Intelligence and Innovation Officer at GrandPad, brings extensive expertise in AI and a passion for accessible technology. His background in computer science has been instrumental in developing GrandPad’s user-friendly solutions for seniors. Recognizing the power of technology to improve lives, GrandPad later introduced “Grandie,” which use AI to help seniors engage in seamless conversations, find inspiration, and discover new interests in an intuitive and user-friendly manner. Isaac’s commitment to incorporating user feedback and leveraging advanced technologies has positioned GrandPad as a pioneer in creating intuitive, engaging experiences for older adults.

Learn more about Grandie at Grandie.AI and GrandPad at GrandPad.net.

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    The Pragmatic Editorial Team comprises a diverse team of writers, researchers, and subject matter experts. We are trained to share Pragmatic Institute’s insights and useful information to guide product, data, and design professionals on their career development journeys. Pragmatic Institute is the global leader in Product, Data, and Design training and certification programs for working professionals. Since 1993, we’ve issued over 250,000 product management and product marketing certifications to professionals at companies around the globe. For questions or inquiries, please contact [email protected].

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