Pricing and Customer Values

Podcast_1500_20170705233450_0

How important is finding the right price for your product? Pragmatic Marketing instructor and pricing expert Mark Stiving discusses pricing your products, changing prices and customer values with Alan Albert, founder and president of MarketFit. Spoiler alert: Pricing does not fit a one-size-fits-all model.

Learn more about MarketFit at www.marketfit.com and connect with Alan on LinkedIn at https://www.linkedin.com/in/alanalbert.

Author

Other Resources in this Series

Most Recent

Podcast

Key Traits of Successful Product Managers with Paul Young

In this episode of the Product Chats, we sit down with Paul Young, a product management expert with over two decades of experience, to explore the key traits of successful product managers in today’s quickly...
Podcast

Why Great Product Marketing Is About Timing with Francisco Bram 

In this episode of the Pragmatic Product Chats series, Francisco Bram, former Head of Product and Growth Marketing at UberEats, discusses the critical role of product marketing in today’s quickly evolving business environment. Francisco elaborates...

OTHER PodcastS

Podcast

Key Traits of Successful Product Managers with Paul Young

In this episode of the Product Chats, we sit down with Paul Young, a product management expert with over two decades of experience, to explore the key traits of successful product managers in today’s quickly...
Podcast

Why Great Product Marketing Is About Timing with Francisco Bram 

In this episode of the Pragmatic Product Chats series, Francisco Bram, former Head of Product and Growth Marketing at UberEats, discusses the critical role of product marketing in today’s quickly evolving business environment. Francisco elaborates...

Sign up to stay up to date on the latest industry best practices.

Sign up to received invites to upcoming webinars, updates on our recent podcast episodes and the latest on industry best practices.

Subscribe

Subscribe

Pragmatic Institute Resources