AI for Visual Design
In partnership with Designlab
Integrate AI tools into design workflows over a 4-week course to enhance creative processes, automate tasks, and efficiently generate high-quality visual content.
- Master AI tools including DALL-E, ChatGPT, and Midjourney for visual design
- Refine prompts to generate brand-aligned, high-quality static images and animations
- Enhance your creativity by automating routine tasks

Live Online Course
- Duration: 4 Weeks
- Pacing: 4-6 Hours per Week
- Experience Level: Any
- Next Cohort Begins: April 4, 2025
Common Roles
This course is for design professionals at any skill level seeking to expand their visual design skillset with emerging AI tools, including graphic designers, visual artists, UI/UX designers, and brand designers.
What you’ll learn in AI for Visual Design
Harness AI for creative concepting and visual design
Leverage common generative AI tools to develop compelling visual imagery
- Learn the fundamentals of generative AI, its role in design, and its applications for visual design
- Explore the distinctions of generative AI models tailored for creative work, including GPT, LLM, and Diffusion Models
- Gain hands-on experience with common AI tools, including ChatGPT, DALL-E, Midjouney, Runway, and Leonardo.ai
Create customized designs with prompt engineering
Curate images that express your creative vision with advanced prompt engineering
- Contrast the capabilities, limitations, and ethical considerations of AI-generated creative content against traditional design practices.
- Craft effective prompts in ChatGPT to brainstorm, concept, and refine tasks in design workflows.
- Develop vivid, high-quality imagery with DALL-E
Explore advanced image generation
Go beyond the basics with sophisticated image manipulation and composition techniques.
- Learn about Midjourney’s advanced image generation capabilities and features
- Perfect your AI-generated images by adjusting Runway and Midjourney parameters
- Implement advanced lighting and composition techniques to adjust the lighting, depth, and mood of images
Balance brand consistency with artistic variety
Refine workflows and iterate designs across images and animated assets
- Refine the end-to-end processes from brainstorming to precise prompting for image generation
- Expand from static images to animations by crafting immersive visuals and adding dynamic movement with Runway
- Master the prompting skills needed to create brand-standard images, achieve stylistic consistency, and ensure narrative coherence across designs
Learn more about the course
Course Format
During the 4-week online course, you’ll engage in a mix of learning moments, including:
- Hybrid format: Complete lessons on your own time each week, then meet in weekly live online sessions with your peer group
- Self-paced learning: Video and written lessons will teach core concepts, with exercises to apply what you’ve learned
- Hands-on projects: Put theory into practice by analyzing and acting on sample sets of data
- Peer group sessions: Scheduled sessions let you get peer and mentor feedback on your work
- Mentor feedback: Receive personalized critique and insights on your project work
About DesignLab
Designlab offers industry-leading programs that combine expert mentorship and personalized feedback with the flexibility of online learning. Designlab’s project-based curriculum incorporates peer collaboration and expert mentorship that mirrors how professional designers work. All courses provide human-centered, design-focused, and outcome-driven curriculum.