Turn Ambition
Into Achievement
Transformative training for tomorrow’s product, data, and design leaders
Trusted By
50%
Improvement
in NPS score
in NPS score
25%
Product sales
improvement
improvement
25%
Decrease in time
to market
to market
250,000+
Total Alumni
10,000+
Companies
75+
Countries
The Most Sought-After Product Management and Product Marketing Certifications In The World
In-Person Product Training
Take your product expertise to the next level with our hands-on, in-person training. These sessions provide a dynamic, interactive learning environment where you’ll refine your skills and receive real-time feedback from seasoned product experts.
Learn alongside peers, tackle challenges head-on and leave with actionable insights you can immediately use at work.
Pragmatic Institute Training Gives You the Tools, Templates, and Tactics You Need
Pragmatic Workshops
Deepen Your Learning With Our Workshops
Taught By Industry Experts
Pragmatic Institute instructors have decades of real-world experience within companies like Microsoft, Cisco, Dell, Hallmark, Quaker Oats, and AT&T.
![Teresa Brazen](https://www.pragmaticinstitute.com/wp-content/uploads/2024/04/TeresaBrazen.png)
![Dan Corbin](https://www.pragmaticinstitute.com/wp-content/uploads/2024/04/DanC.png)
![Cindy Cruzado](https://www.pragmaticinstitute.com/wp-content/uploads/2024/04/CindyC.png)
![Don Fox](https://www.pragmaticinstitute.com/wp-content/uploads/2024/04/DonF.png)
![Steve Gaylor](https://www.pragmaticinstitute.com/wp-content/uploads/2024/04/SteveG.png)
![Amy Graham](https://www.pragmaticinstitute.com/wp-content/uploads/2024/04/Amyg.png)
![Ana Hocevar](https://www.pragmaticinstitute.com/wp-content/uploads/2024/04/AnaH.png)
![Shannon McGarity](https://www.pragmaticinstitute.com/wp-content/uploads/2024/04/ShannonM.png)
![Richard Ott](https://www.pragmaticinstitute.com/wp-content/uploads/2024/04/RichardO.png)
![Terry Sadowski](https://www.pragmaticinstitute.com/wp-content/uploads/2024/04/TerryS2x.png)
![Robert Schroll](https://www.pragmaticinstitute.com/wp-content/uploads/2024/04/RobertS.png)
![Will Scott](https://www.pragmaticinstitute.com/wp-content/uploads/2024/04/WillS.png)
![Clarke Smith](https://www.pragmaticinstitute.com/wp-content/uploads/2024/04/ClarkeS.png)
![Brian Spiering](https://www.pragmaticinstitute.com/wp-content/uploads/2024/04/BrianS.png)
![Mark Stiving](https://www.pragmaticinstitute.com/wp-content/uploads/2024/04/MarkS.png)
![Paul Young](https://www.pragmaticinstitute.com/wp-content/uploads/2024/04/PaulY.png)
Testimonials
What Our Alumni Are Saying
Excellent and informed structure to work from. It’s easy to tell that the team of Pragmatic Institute is a well informed and experienced team. It’s practical in practice… maybe even Pragmatic.
A product owner at a global 500 healthcare company
Pragmatic Institute gave me and my teams the ability to counter opinions with data and really improved the customer relationship. This, in turn, created a much better and tighter relationship with our engineering teams, which is never a bad thing.
Olli SiebeltProduct Manager, TriNet Group, Inc.
The most essential need for marketing teams is to have an operational framework that includes organizational dependencies and good templates to offer a starting point for conversations and designs. Pragmatic Institute offers just that.
Baker JohnsonSVP of marketing, Serenova
The lecturer was excellent, and the sessions engaging. I came away with a much greater level of confidence in these aspects than I had from the Coursera courses alone, and many additional snippets.
Data Team Member at Global Energy Company
Pragmatic Institute training collects common-sense elements in a concise framework that are repeatable and applicable to many types of product development and launches. It gave us a language with which to speak to our highly engineering-centric leadership team.
Jonathan HealthProduct Marketing Manager, Synapse WirelesM
Frequently Asked Questions
Pragmatic Institute is the global leader in Product, Data, and Design training and certification programs for working professionals. Since 1993, we’ve issued over 250,000 product management and product marketing certifications to professionals at companies around the globe. With our proprietary Pragmatic Framework, we integrate product best practices with data-driven insights and design principles to create products that your market actually wants.
We offer Product Management, Product Marketing, and Product Master Certification paths. To earn each certification, students must successfully complete trainings and demonstrate competency in core concepts.
In addition to our product certifications, you can take individual Product Management Training Courses to improve your skills in specific areas. Beyond product trainings, you can take courses in data, design, and a variety of business-oriented Workshops for professional development.
Yes. Pragmatic Institute offers team training for product, data, and design teams of all sizes. Our training can be customized to fit your organization’s unique needs.
Have a Question?
Our Registrar is available Monday through Friday from 9:30am EST/6:30am PST to 6:00pm EST/3:00pm PST.